1. High success rate
2. Highest quality care from experienced reproductive professionals and special assistants 
3. No additional cost for ICSI, IMSI, Assisted Hatching, and for freezing the extra embryos.
4. No waiting list
5. Low cost (only 1500 GBP + Drugs) 
6. Reasonable accommodation nearby for every budget
7. Two weeks holiday in the beautiful city of Istanbul
8. Free airport transfers and helping with the accommodation
9. 24hr access to telephone counselors and doctors
10. In order to avoid multiple birth risk, two blastocyst transfer policy is aimed